Update:It still works as advertised, but now that winter in here I'm finding out that unless you heat the whole room up, it's not going to be very comfortable just having hot air blowing along the floor. As a fan for cooling it works great, but as a heater, for the amount of power it draws, it's just not enough heat. I just ordered an oil filled design that is supposed to heat a room, not just throw out some spot heat. They seem to be more efficient because you can leave them on all the time 24/7 (they cycle on/off.)On a side note, I noticed that when I make pancakes on my cheapo but large griddle, the whole kitchen quickly gets pretty warm. I set it up in my living room and it doesn't take long to raise the room temp a few degrees. This is pretty much the same principle as those wall mounted heaters.Right off the bat, tower fans/heaters and small kids don’t mix. While it’s pretty stable, some kid is going to want to play with it, followed by yelling parents if it breaks in pieces on the floor, (it is only plastic, not metal.)I like towers over floor models because I don’t sit on the floor. I want to feel it while I’m on a couch or chair.First, the Fan mode. It’s pretty great and moves a narrow vertical beam of air right at you. 4-speeds; the 4th speed is almost too much from 5’ away, which is a good thing on a hot day. You’ll soon want to turn it down. It has an oscillating option, which I never like on fans; a steady flow of air is much better.Now the heater. I didn’t fully test this too much as it’s 82 degrees out. I just wanted to make sure it works. The heat comes out from the lower part, from 5” up to 15” from the floor. While this opposes why I wanted a tower model, it will keep your feet and legs warm. I guess they had to compromise separating the fan and heater, but it does let you run both at the same time. I used to have a smaller tower heater, and always put it in a stand so that the heat was at eye/body level when sitting. I can always put this on a stand too, (no kids).Power draw.At highest heat setting, about 13.6 amps, 1470 watts. Most homes have 15 amp breakers so you’ll probably want this on a separate circuit not shared with other gadgets. Of course, you have lower less power hungry settings, but you know how it is when you’re cold. All electric heaters are going to use a fair amount of power; there’s no “efficiency ratings” for them. All you can do is choose direct radient heat on your skin, or try to heat a whole room (obviously takes more power and a longer run time.) Radiant heat is good for sitting in one spot, watching a movie or reading, and you’re trying to keep your heating bill down.For just the fan, 44 watts to 32 Watts, high to low setting. My ceiling fan uses over twice as much power.Funny how they show a whole family gathered around it. The reality is this is more of a 1 or 2 person fan/heater, at least when it’s really cold (excuse to snuggle up) or really hot (quit hogging the fan.)